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insightful thinker + creator + people motivator

Built for the future of work.

 

Human-centered Researcher

whose passions are multifaceted and lie in the intersections of Applied Psychology, DEIB, and Design Thinking, focusing on creating products, experiences, and environments that have a positive impact on everyone

Freelance Consulting

Need a little help from a friend?

project-based + contract consulting, workshop design + facilitation, strategy + planning, and more!

Looking for a portfolio?

Keep Scrolling!

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Research + Product Management

  • Wallflowr

    Research-based app creating a virtual space for the applied practice of communication skill development and learning while fostering meaningful connections and mentorship.

    ~ Inception to MVP ~

    Key role: Co-founder focused on product management, psychology-focused R+D, product strategy, market segmentation.

    Wallflowr MVP has been launched in beta stage, and tested within multiple university communities, as well as a Fortune 500 company.

  • Kern County - Consulting

    Broad sweeping change management strategy for DEI initiatives and ERG development implementation strategy.

    Key role: Human-centered change management specialist, strategy planning, asset development, and presentation design specialist.

  • Bias Brakers

    Interactive learning experiences, community outreach, and resources geared towards the pain point of disrupting the development of biases in children.

    Key role: Project management, product strategy, research specialist, persona mapping, and market segmentation.

  • AutoSchooled

    AutoSchooled mission is to create an empowered auto owner, giving our customers car confidence in the form of an app.

    Key role: Project management, concept development, and market research + segmentation.

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Entrepreneurial Ventures

  • Under The Crust

    Under The Crust is a bakery concept encompassing catering, food truck operations, and packaged food products for wholesale and retail.

    Key role: Founder

    ~ Inception to sale ~

    Concept development, branding, market strategy, and omni-channel growth.

    Scaled the concept to include multiple distribution/sales channels:

    A unique mobile bakery concept with a custom-designed 1955 retro-fitted Ford truck.

    Pre-packaged products, direct-to-consumer, e-commerce, and wholesale channels.

    Large-scale events and catering.

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Research

  • Primary Research

    Beyond The Metrics: Understanding The Importance of Belonging In Creating More Equitable Workplaces

  • Industry White Paper - DEIB

    Diversity, Equity, Inclusion & Belonging - Core sectors include leadership, recruitment, training and development, employee retention, engagement, and performance

  • Literature Review - Meta Analysis

    Creating a Deliberate Practice For Career Success Through Self-Awareness and Communication Skill Building

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Creative

  • Levi's Inclusive Denim - Case Study

    Marketing plan for Levi’s inclusive denim sizing - Everyone deserves good denim. With Body positive movements and realistic body image representation, Levi’s can harness its brand power and be a driving force in size inclusivity across the industry.

    Key role: Market research + analysis, strategy planing, persona mapping, ethnographic research, in-depth interviews.

  • Lomography Ad

    Creative direction and content creation for the Lomokino Super 35 Movie Maker, featuring original photography and graphics.

    Key role: Creative direction, Adobe suite management, and content creation.

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Learning + Development

  • Unpacking

    Unpacking provides gamified certifications and a professional network for diversity, equity, and inclusion.

    Key role: Co-facilitator for anti-racism training, community developer, market + asset research.

  • Wallflowr

    Research-based app creating a virtual space for the applied practice of communication skill development and learning while fostering meaningful connections and mentorship.

    Key L+D role: Content and prompt development designed to strengthen communication skills and foster more meaningful connections among peers.

It’s me! Hannnnah.

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